Omnikart 2020

Corporate Events - Learn from 550+ Business Leaders

Omnikart 2020


ATHARVA-2021

Date: 5 th December 2020

Venue:Virtual Conference

PIBM Pune organized Omnikart 3 on December 4, 2020. The event witnessed the presence of eminent Industry leaders. Omnikart provides a platform for knowledge and experience. Through this event, our students got the opportunity to interact with top Industry pioneers and gain knowledge of the corporate world.

Panel 1 was graced by the following Corporate Leaders:
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MR. RITESH GAUBA

Sales Director

Mars Wrigley - India

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MR. SHARANG PANT

Head Retail Measurement - Apac

Neilsen

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MR. NAVEEN PANDEY

Evp And Business Head

Marico

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MR. RITESH ARORA

Head - India And Far East

Lt-Food (Makers Of Dawat Basmati Rice)

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MR. VIMAL PANDEY

Ceo

Vi-John Healthcare

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MR. SIDDHARTH JAIN

Associate Director Sales

Perfetti Van Melle

The topic of discussion was ‘Emerging Shopping Trends’. The panel members shared their valuable insights with PIBM students on emerging sales of unsought products, discretionary spending, the influence of high intensity with regards to health, safety concern, Planned buying Vs. Impulse buying, choosing the point of purchase, the elasticity of price insensitivity. This event helped PIBM students to get brief insights on the changes in the behavior of consumers buying patterns.

Panel 2 was graced by the following Corporate Leaders:
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MR. SAURABH SOMVANSHI

Regional Head-West

Reckitt Benkiser

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MR. BIJAY RANA

Head Planning-Supply Chain

Beiersdorf(Nivea)

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MR. MAHESH KANCHAN

Chief Commercial Officer

Delmonte Foods

The topic of discussion was ‘Trends in Innovation during Covid-19’. The panel members shared their valuable insights with PIBM students on the emergence of collaborative supply chain & distribution, emergence of product feature on health and safety plank, innovations promoting & conforming safety norms during COVID-19, newer ways like social media and mobile marketing for customer engagement, novel ideas in offline merchandising. This event helped PIBM students to get brief insights on positivity and a new beginning to find opportunities in such crucial situations, change of consumer buying behavior, and supply chain management.

In Panel 3, was graced by the following Corporate Leaders:
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MR. SURENDRA SHARMA

Head Operations And Ceo-Patanjali Food & Herbal Park

Patanjali Ayurved

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MR. HENRY PHILIPS

National Sales Head

Eurocao Foods India Ltd.

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MR. ABHISHEK SAXENA

Head-Channel Development Urban Markets

Britania Industries Limited

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DR. PINGALI VENUGOPAL

Professor And Erstwhile Dean

Xlri Jamshedpur

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MR. SAURABH DESHPANDE

Head-Personal Care Category

Reliance Retail

The topic of discussion was ‘Managing Loyalty in the era of Covid’. The panel members shared their valuable insights with PIBM students on managing loyalty through digital media, the role of testimonials, creating ‘Triasumers’, driving loyalty through influencers, incentive-based loyalty programs. This event helped PIBM students to get brief insights on managing loyalty in the era of Covid.