Date: 8th Sept 2018
Venue: Pune Institute of Business Management [PIBM] Pune
PIBM successfully conducted ‘Omnikart - The FMCG Tailwaind’, where students got the opportunity to understand and interact with various Corporate Leaders from the FMCG Sector. This event greatly benefitted and boosted the knowledge of PIBM students and faculty members.
The panel was graced by the following Corporate Leaders:
Chief Operating Officer
Desai Brothers Ltd.
Chief Brand Officer
Regional Sales Manager
Unibic Foods India Pvt. Ltd.
Regonal Business Head
Vice President - Sales
Unicharm India Pvt. Ltd.
Khimji Ramdas (Kr International)
The topics of discussion were ‘Opportunities for new players & new categories in FMCG’ and ‘Omni Channel - Opportunities & Challenges for FMCG’. The panel members shared their valuable insights with PIBM students on the internationalization of Indian brands, growth of the Indian FMCG industry and Macro environment, changing consumer preferences and major disruptions, the advent of new categories, FMCG sector and campus relations, Modern trade vs E-Commerce channels for FMCG business, future of General trade in FMCG, emerging trends in uses of channels by consumers, challenge in securing customer loyalty in FMCG, rising consumerism and role of channels. This event helped PIBM students to get brief insights on the future of the FMCG sector and change in the preferences of consumers in the upcoming years.